DEMYSTIFYING REAL-TIME BIDDING: A GUIDE FOR ADVERTISERS

Real-time bidding the auction system|auctioning) is a programmatic advertising technique that empowers advertisers to competing for ad space. In this dynamic process, multiple advertisers simultaneously place bids for ad inventory as users browse websites or apps. The highest bidder wins the auction, ensuring that their campaign is displayed to a r

Push notifications have emerged as a effective tool for increasing user engagement in the digital landscape. By sending timely and targeted messages directly to users' devices, apps can capture their attention and stimulate desired actions. However, crafting effective push notifications requires a deft approach. Understanding user behavior and pre